Blog

Guides, opinions and the latest
industry news from the Influx team
Guide
How to write a website brief + free template (Updated 2024)

We have created this guide and free template for you to download that will help you and your chosen agency create a brief to get the most out of your project. The brief can be used as a tool to manage your project down the line and ensure that all of your expectations as a client are met.

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Guide
How to Navigate Google's Cookie Changes in 2024

The legal requirements for a website can be confusing, to say the least, so we have put together this simple guide on how to ensure your website remains tracking and providing you the data you need when Google starts to implement the new changes.

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Insight
7 great examples of typography in web design - our feature in Webflow's blog

We are delighted to announce we have been mentioned in Webflow's blog regarding the best typography trends in web design. It's great to see our work with our design partner Zing for bringing Vantage Spaces alive is being recognised.

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Insight
What our 2023 SEO results look like (and can look like for you in 2024)

In this blog, we break down how we achieved big results for our own SEO, and some recommended starting points for your business

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Guide
24 of the best free fonts for 2024

Typography significantly enhances web design, with advancements like Variable Fonts, CSS Shapes, FlexBox, CSS Grids, and Subgrid reshaping how we work with typography. The right choice of font can take your message to new heights by creating visually stunning designs. 

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How to spend your first 10k in paid ads

When it comes to your first paid campaigns, allocating a suitable budget that ensures representative results is key. Whether you spend £10,000 a day or £10 a day here’s how to get the most out of your budget.

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Company News
Introducing our Web Design Lead

We are excited to share our most recent addition to the Influx team with you - Please welcome Daniel!

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Company News
Introducing our Client Services Lead

Introducing our Client Services Lead - Amelia

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Guide
What are the legal requirements for a website? (Updated October 2023)

In this guide, we look at what you must do to make sure your website complies with the law, as well as some additional best practices for website owners.

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Introducing our new Head of SEO

Introducing our new Head of SEO - Steve, with over two decades of knowledge and experience in SEO

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Webflow introduces new feature to supercharge content editing and collaboration

Webflow seems to be on a roll with new features and integrations recently, meaning we can work even more efficiently with clients on projects. They've just announced an exciting new upgrade designed specifically to power up content editing and collaboration - giving everyone on your team the chance to contribute in new and meaningful ways.

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Hotjar vs. Microsoft Clarity - Which one should you choose?

In the realm of website analytics tools, Hotjar and Microsoft Clarity are two front-runners. Both offer a suite of features that can illuminate user interactions on your website. This blog will delve deeper into Hotjar and Microsoft Clarity, assisting you in determining the right fit for your requirements.

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3 Web Design Trends to Watch Out for in Autumn 2023

If you're looking to build or update your business's website, staying on top of design trends can make all the difference in standing apart from competitors. As we move into September 2023, here are 3 essential design trends to consider when creating an engaging and effective website for your audience.

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Introducing Webflow's new app integrations

With the latest suite of integrations brought to you through our comprehensive web design tool, Webflow, you can effortlessly connect and integrate a wide range of elements, from payment processors and analytics trackers to content management systems. Launching digital products has never been this simple.

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Guide
Understanding Website Analytics: A Beginner's Guide

You can track and analyse your website's performance using website analytics. In this beginner's guide, we will explore website analytics, what they are and how they work to help you optimise your website's performance and achieve your business goals.

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Company News
Influx becomes Awwwards winning with first honourable mention

Recently, we were thrilled to have won an honourable mention award from Awwwards - a prestigious recognition of prominent design talent – for our work on Vantage Spaces website.

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Company News
Influx recognised as Webflow Experts

At the end of June 2022, we were proudly acknowledged by Webflow as experts of the platform for our web design and development.

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Guide
How much is a lead worth to your business?

Consumer activity and eCommerce have both changed significantly. We’ve seen a huge spike in online activity as companies expand their eCommerce initiatives to match new patterns of behaviour.

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Insight
Pivoting budgets from physical to digital – what we’ve learned

If your budget has been freed up because of a change of plans, invest it in Digital Marketing to reap the benefits of a changing online landscape.

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Insight
Getting to know the Influx Digital support package

Getting to know the Influx Digital support package: design, development and digital marketing.

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Guide
Best Websites for Free Stock Images

5 top free sites for stock images, and 30 more with every kind of imagery you’ll ever need.

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Guide
How to launch a website (SEO checklist)

How to make sure that your new (or current) website is set up to get results.

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Company News
Proud to be Google Partners for Google Ads

We are excited to announce that we are now official Google Partners for Google Ads.

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Company News
We’ve moved to WeWork Spinningfields

We’d love to welcome you to our new workspace to say hello and catch up on what you’ve been working on.

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